More about our experts
A businessman passionate about digital marketing and managing Director of Bruce Clay Europe, a SEO and digital marketing agency founded in the United States in 1996. Since 2009, he has taught “Search Engine Marketing” in several professional master classes organized by Sole 24 Ore and Iulm. He has been a speaker at various international digital marketing events including SMX, Emetrics, BIT and SMAU, and has international management experience in the marketing of Ferrero and Campari for whom he launched the “Crodino-Gorilla” campaign in 2000. He is co-author of the book “La tua reputazione su Google e i social media”, “Content & Seo” e “Fare Carriera con Linkedin” published by Hoepli. Visit the blog.
Describing himself as “a creative marketing man with his hands dirtied by coding”, Salvatore Russo has more than ten years of experience in creating marketing campaigns, brand identities, storytelling, editorial plans, email marketing strategies, content marketing, and creating and organization events. Since 2011 he has been in charge of the marketing for 6sicuro.it, the first online insurance comparator in Italy. He is also the creator and supervisor of the corporate blog, which became a case study cited in many digital marketing books. Visit the blog.